Game Plan • Coffee

Ready to fuel your ambition and the next generation? We’re incredibly proud to launch Game Plan , a special coffee created in partnership with Jake Humphrey and the High Performance Foundation. This isn't just another coffee; it’s a brew with a powerful mission: supporting young people’s social and emotional skills for a life of high performance . As Jake Humphrey, Founder of the High Performance Podcast and Foundation, says: “A light, fruity, and naturally sweet coffee that’s not only easy to drink but also supports young people’s resilience today, so they can thrive tomorrow.” What's The Flavour? We’ve sourced these incredible beans from our partners in Meru, Kenya, a place very close to our hearts. We roast them lightly to let all that bright, natural character shine through in every single cuppa.